Casinos traditional often have a distinct scent, one strongly associated with tobacco. But as smoking rates decrease, casinos are investigating new ways to create inviting atmospheres that attract a larger clientele. Replacing the smell of cigarettes with uplifting aromas could be key to this transformation. Investigations suggest that specific sc… Read More

Singapore, a vibrant metropolis, is renowned for its bustling economy and innovative business environment. In this fast-paced market, brands are constantly looking new ways to engage their target consumers. One such emerging strategy is scent marketing. This unique approach leverages the power of smell to influence consumer behavior, creating a mor… Read More